Tag: Marketing


Does Exclusivity Really Matter?

Does exclusivity really matter? This question has become a hot topic over the past week when two titles that were originally exclusives on Nintendo’s Wii U console, made the move over to multi-platform.   Ninja Gaiden 3: Razors Edge was to be the ‘definitive version of Ninja Gaiden […]

Rate this:


Marketing – You’re Doing It WRONG!

Let the games talk for once! There have been quite a few hiccups regarding the marketing strategies of some publishers when promoting their respective video games. From the recently announced half-eaten body of a woman included in a special edition of the upcoming ‘Dead Island: Riptide’, all the […]

Rate this:

The Slow Demise of ‘The New’ IP

Why do quality new IP’s (Intellectual Properties) fail? While a new IP with a dedicated gimmick can take off the ground selling millions of copies, no matter how generic it might be? The daily gamer desires new IP’s, especially so late in a console cycle, we have played […]

Rate this:


Get every new post delivered to your Inbox.

Join 2,087 other followers